eprintid: 3565
rev_number: 9
eprint_status: archive
userid: 69
dir: disk0/00/00/35/65
datestamp: 2016-10-06 09:49:51
lastmod: 2016-10-06 09:49:51
status_changed: 2016-10-06 09:49:51
type: monograph
metadata_visibility: show
creators_name: Hoang, Van Tien
creators_name: Spognardi, Angelo
creators_name: Tiezzi, Francesco
creators_name: Petrocchi, Marinella
creators_name: De Nicola, Rocco
creators_id: 
creators_id: 
creators_id: 
creators_id: 
creators_id: r.denicola@imtlucca.it
title: Domain-specific queries and Web search personalization:
some investigations
ispublished: submitted
subjects: QA76
divisions: CSA
full_text_status: public
monograph_type: working_paper
note: SCOPUS ID: 2-s2.0-84954499520
abstract: Major search engines deploy personalized Web results to enhance users’ experience, by showing
them data supposed to be relevant to their interests. Even if this process may bring benefits to
users while browsing, it also raises concerns on the selection of the search results. In particular,
users may be unknowingly trapped by search engines in protective information bubbles, called “filter
bubbles”, which can have the undesired effect of separating users from information that does not
fit their preferences. This paper moves from early results on quantification of personalization over
Google search query results. Inspired by previous works, we have carried out some experiments
consisting of search queries performed by a battery of Google accounts with differently prepared
profiles. Matching query results, we quantify the level of personalization, according to topics of the
queries and the profile of the accounts. This work reports initial results and it is a first step a for more
extensive investigation to measure Web search personalization.
date: 2015
date_type: published
publisher: arXiv
pages: 8
id_number: arXiv:1508.03902
institution: IMT Institute for Advanced Studies Lucca
official_url: https://arxiv.org/abs/1508.03902
citation:   Hoang, Van Tien and Spognardi, Angelo and Tiezzi, Francesco and Petrocchi, Marinella and De Nicola, Rocco  Domain-specific queries and Web search personalization: some investigations.  Working Paper   arXiv       (Submitted)   
document_url: http://eprints.imtlucca.it/3565/1/1508.03902v1.pdf